Tuesday, January 6, 2009

IVVR News

As a result of the fighting in Gaza, Israel’s channel 10 started to promote its IVVR service (*977) and release a summary about the fighting every hour. People on the go, use the service in order to get updated with the news immediately and comfortably. The promotion is done during the news on TV in a text scroller on the bottom of the screen. Thousands of IVVR calls were handled in just a few hours.